Fresh inspiration from your lead gen partners at Lead Marvels!
 

Hi ,

If you’re like a growing number of Americans, you’re tuning into podcasts while pounding the treadmill, battling traffic, and everywhere in between. But what are your favorite listens?

 

We asked our association besties this very question and compiled a go-to guide of the most popular podcasts for association leaders looking to level up their professional game.


If we missed a show in your listening queue, please drop us a line and let us know because we plan to update this list regularly.


We hope you enjoy this month’s newsletter!

 

The Lead Marvels team

 

In this issue:
 

Ready to discover your next favorite podcast? We’ve compiled a must-listen list of podcasts perfect for association leaders looking to take their game to the next stage. Whether your playlist is already teeming or you’re just dipping your toes in, there’s something here for every association leader interested in exploring new ideas to innovate and grow.

In the latest installment of our Association Executive Guide series, we explore what’s driving your advertisers’ interest in sponsored content and how your association can create scalable programs that not only build meaningful non-dues revenue streams but also enhance member engagement and trust. We compile insights from industry experts and executives from five associations to share actionable strategies to align content with your members' interests and your sponsors' goals.

We’re announcing another new SAE partner this month. Plus, more of our partners are adding this feature to their Resource Libraries to streamline the member experience. And, we’ll give you the low-down on what content is driving the most interest among your peers in the association world.

Our platform has been deployed by 18 bar associations to enhance member engagement and provide recurring revenue streams.

Ever feel like you never have enough time to read all of the helpful information out there to make you more effective at your job? To help you narrow your reading list, here’s a list of the must-read blogs for association pros like yourself.

The ability to deliver timely educational information that rises above the noise is central to an association’s value proposition. Learn how the National Association of Enrolled Agents (NAEA) uses its online Resource Library with real-time data analytics to zero in on content that connects — and a recurring monthly stream of non-dues revenue along the way.

More than 100 associations across the country now feature our interactive Resource Library platform on their websites to grow member engagement while generating non-dues revenue. In this Guide, we break down step-by-step how our platform works, the benefits to members and sponsors, and why there is a growing number of associations signing onto the program each and every month.

Not only are your sponsors’ needs changing, but their options for allocating their marketing budgets are expanding. If you’re relying on the same old “rinse and repeat” sponsorship programs, you may be in trouble. In this latest installment of our Association Executive Guide Series, we share the latest data on your sponsors’ evolving needs. We also share insights from four experts on association sponsorship programs about optimizing your organization's sponsorship programming to increase non-dues revenue while staying true to your mission.
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