Fresh inspiration from your lead gen partners at Lead Marvels!
 

Hi ,

Looking to complement your summer beach reading list? Well, you’re in luck. We asked our team and a bunch of our association friends what blogs are their favorites to come up with a list of the 12 must-read blogs for association leaders. Be sure to check it out!

 

And if we missed a blog that’s one of your faves, please drop us a line and let us know because we plan to update this list regularly.


We hope you enjoy this month’s newsletter!

 

The Lead Marvels team

 

In this issue:
 

Ever feel like you never have enough time to read all of the helpful information out there to make you more effective at your job? To help you narrow your reading list, here’s a list of the must-read blogs for association pros like yourself.

Our platform has been deployed by 18 bar associations to enhance member engagement and provide recurring revenue streams.

Not only are your sponsors’ needs changing, but their options for allocating their marketing budgets are expanding. If you’re relying on the same old “rinse and repeat” sponsorship programs, you may be in trouble. In this latest installment of our Association Executive Guide Series, we share the latest data on your sponsors’ evolving needs. We also share insights from four experts on association sponsorship programs about optimizing your organization's sponsorship programming to increase non-dues revenue while staying true to your mission.

We’ve added a new partner to our association network. Plus, by popular demand, we’ve made an important update to our platform. And be sure to check out the most popular content your colleagues are reading.

Learn how 18 bar associations are using our fully managed Resource Library platform to deliver high-quality, curated content to members while generating recurring non-dues revenue — All with minimal administrative effort, so they can focus their internal resources on other strategic priorities.

Are resource constraints inhibiting your association’s ability to pursue new revenue initiatives? Check out how these associations forged new ways to drive digital innovation, enhance member engagement, and diversify their revenue mix.

In-person events may still represent a cornerstone for member engagement and a key source for non-dues revenue, but are associations maximizing their potential? In this installment of our Association Executive Guide Series, learn how to supplement your events with a digital platform to expand their value and increase their utility for members and sponsors alike.

It’s true: Sponsors love sponsored content. These three motives are just the beginning of the value they derive from investing in it. But what do associations get out of the deal? Find out why sponsored content should be at the top of your list of strategies to generate non-dues revenue and how to build a scalable program that also offers value for your members.
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