Fresh inspiration from your lead gen partners at Lead Marvels!
 

Hi ,

After sharing the best blogs and best podcasts for association leaders, this month we’re diving into the most insightful research reports for associations. Some you may be familiar with, and some may be new to you – But each report provides interesting insights to help you benchmark your organization and spark new ideas for growth.

 

If we missed a report in this list that you find helpful, please drop us a line and let us know because we plan to update this list regularly.


We hope you enjoy this month’s newsletter!

 

The Lead Marvels team

 

In this issue:
 

Whether you're looking to increase non-dues revenue, improve member engagement, or streamline your association's back-office operations, you need to be informed on the status of the association landscape. These data-rich reports provide key insights that will offer insights and spark ideas on how to best serve your members.

It’s been a busy month! We’re expanding into two new verticals and, for the first time ever, we’re offering a sneak peek at a major new platform upgrade. Plus, see what your peers are reading in our Resource Library and social channels.

In the latest installment of our Association Executive Guide series, we explore what’s driving your advertisers’ interest in sponsored content and how your association can create scalable programs that not only build meaningful non-dues revenue streams but also enhance member engagement and trust. We compile insights from industry experts and executives from five associations to share actionable strategies to align content with your members' interests and your sponsors' goals.

Ready to discover your next favorite podcast? We’ve compiled a must-listen list of podcasts perfect for association leaders looking to take their game to the next stage. Whether your playlist is already teeming or you’re just dipping your toes in, there’s something here for every association leader interested in exploring new ideas to innovate and grow.

Our platform has been deployed by 18 bar associations to enhance member engagement and provide recurring revenue streams.

Learn how 18 bar associations are using our fully managed Resource Library platform to deliver high-quality, curated content to members while generating recurring non-dues revenue — All with minimal administrative effort, so they can focus their internal resources on other strategic priorities.

Ever feel like you never have enough time to read all of the helpful information out there to make you more effective at your job? To help you narrow your reading list, here’s a list of the must-read blogs for association pros like yourself.

The ability to deliver timely educational information that rises above the noise is central to an association’s value proposition. Learn how the National Association of Enrolled Agents (NAEA) uses its online Resource Library with real-time data analytics to zero in on content that connects — and a recurring monthly stream of non-dues revenue along the way.

Not only are your sponsors’ needs changing, but their options for allocating their marketing budgets are expanding. If you’re relying on the same old “rinse and repeat” sponsorship programs, you may be in trouble. In this latest installment of our Association Executive Guide Series, we share the latest data on your sponsors’ evolving needs. We also share insights from four experts on association sponsorship programs about optimizing your organization's sponsorship programming to increase non-dues revenue while staying true to your mission.
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